Iowa Lottery

Back By Popular Demand: Lottery Players Have Chance To Win Electronics, Cash

'Tech The Halls' Holiday Bonus Promotion Runs Through Jan. 18

DES MOINES, Iowa - Players' enthusiastic response to the Iowa Lottery's 2009 holiday promotion has prompted the lottery to bring back the contest this year, with even more electronics and cash prizes up for grabs.

Iowa Lottery players have the chance to win some of the season's hottest electronics and cash prizes in the "Tech The Halls" holiday promotion that runs through Jan. 18. The lottery received more than 405,000 entries in the original version of the promotion last year.

This year's round of "Tech The Halls" began Oct. 4, offering 250 prizes of Sony® electronics along with 25 cash prizes ranging from $500 to $5,000. Players can enter the promotion using nonwinning tickets in the seven holiday-themed instant-scratch games available this season in Iowa. Different levels of prizes are involved for different tickets.

"Folks let us know last year how much they liked having the chance to win the hottest electronics or cool cash at the holidays,' said Iowa Lottery CEO Terry Rich. "So we've brought the idea back this year, but we've expanded on it to include electronics and cash prizes at every level.

"You could win the perfect present for yourself or someone on your gift list," he said.

If you don't win an instant prize on your holiday scratch ticket, visit the lottery's website at www.ialottery.com and key in the serial number from the back of your ticket to enter the holiday bonus promotion. Here are the tickets you can enter and the prizes you can win:

• $1 Tinsel Town = chance to win one of 50 Sony® Reader Touch Editions™ or one of five cash prizes of $500!
• $2 Happy Holidays and Reindeer Bingo = chance to win one of 50 Sony® Cyber-shot® cameras or one of five cash prizes of $1,000!
• $3 Stocking Stuffer Tripler = chance to win one of 50 Sony® VAIO® laptops or one of five cash prizes of $1,500!
• $5 Holiday Crossword and Silver Bells = chance to win one of 50 Sony® PlayStation® 3 packages or one of five cash prizes of $2,500!
• $10 Merry Money = chance to win one of 50 Sony® BRAVIA® 32-inch HDTVs or one of five cash prizes of $5,000!

Players have until noon on Tuesday, Jan. 18, to enter the promotion. The prize drawings will be held on Jan. 20 and the lottery will post the winning numbers on its website.

A few requirements to keep in mind:

• You can only enter the promotion via the lottery's website. Hand-delivered or mailed entries will not be accepted.
• You must use your street address when entering the promotion. Your electronics will be delivered to you if you win, so P.O. Box addresses will not be valid.
• You must keep all the tickets you enter, as you'll need to present your signed ticket to the lottery to claim any prize you win.
• You can use each ticket only once as an eligible entry.
• And, you can enter as many times as you wish, but you can win only one prize per category.

Since the lottery's start in 1985, its players have won more than $2.5 billion in prizes while the lottery has raised more than $1.2 billion for the state programs that benefit all Iowans.

Today, lottery proceeds in Iowa have three main purposes: They provide support for veterans, help for a variety of significant projects through the state General Fund, and backing for the Vision Iowa program, which was implemented to create tourism destinations and community attractions in the state and build and repair schools.

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