GAME SHOW EXPERIENCE
June 15 – October 14, 2026
Only IA Lottery VIP Club™ members are eligible to enter Play It Again® promotions. Membership is completely free!
Join now.
You must be at least 21 years old to purchase Iowa Lottery tickets and win a prize in this promotion.
How to Enter
1. JOIN THE FREE VIP CLUB, if you're not already a member.
2. The easiest way to enter is to DOWNLOAD THE APP. You can download the LotteryPlus app at Google
Play Store or the Apple App Store.
3. SCAN your tickets. After logging in to your VIP Club account, choose the "Enter Drawings" tab and "GAME SHOW EXPERIENCE"
button, use your mobile device’s camera to enter by scanning the square bar code under where it says SCRATCH 2 CASH.
OR MANUALLY ENTER ON A WEB BROWSER. Choose the "Enter Here"
button on the promotion page, log into your VIP Club account, then click the "GAME SHOW EXPERIENCE" Promotion image and enter the required
ticket information.
Which tickets are eligible for the promotion?
Nonwinning THE PRICE IS RIGHT™ scratch tickets are
eligible for entry in this promotion. No other Iowa Lottery tickets are eligible for entry in this promotion.
I can't find the 10-digit number I need to enter from the front of my ticket. Can you help?
Scratch off all of the scratch material in the play area toward the bottom of the ticket under where it says WIN UP TO $100,000 box to uncover the
10-digit number needed for manual entry.
Is it possible to win multiple prize packages?
A player can only win one cash prize in the August 26, 2026 drawing. A player could win both a cash prize and the Trip Prize if they made more
than one entry.
How will I receive my prize package and what is all included in the GAME SHOW EXPERIENCE Trip Prize?
Cash prizes will be paid via check. The Trip Prize will be coordinated by the Lottery’s vendor. More details will be provided to the trip winners
closer to the trip that is scheduled for Fall 2027. The vendor will coordinate with each Trip Prize winner and guest (the “Travel Companion”) to
book their roundtrip airfare from any U.S. international airport to Los Angeles, California, ground transfers between destination airport and hotel,
and if necessary between hosted activities and event. One double occupancy hotel room, $2,500 spending money for Trip Prize winner, hosted
activities and events including admission to an exclusive Welcome Reception, the taping of THE PRICE IS RIGHT TV game show, plus the Trip Prize
winner will participate in the GAME SHOW EXPERIENCE event with other participating lottery jurisdictions for a chance to win a share of total
potential cash prizes up to $10 million. For full details and prize values, see the
GAME SHOW EXPERIENCE Rules
Official Rules
GAME SHOW EXPERIENCE RulesPDF.
NOTE: Adobe Acrobat Reader is required to view PDF document.
Not a member? Join the Iowa Lottery VIP Club today and register to win for prizes of all kinds, including cash, experiences and merchandise.
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